MONETIZE YOUR FACEBOOK BUSINESS PAGE
Does it feel like lately Facebook is letting your business down?
Are you sick of…
Posting and posting and posting but not getting the views you want (or used to get).
Sick of attracting followers who never buy or commit.
Feeling confused about when to post and how often.
Spending more time on marketing than your actual business!
Don’t stress! You aren’t alone! The algorithm has changed AGAIN and the old tricks don’t work sometimes..
So, Are you ready to update your skills and seriously CRUSH IT on Facebook?
Are you wanting to grow your business page so you can generate new leads and sales to your business?
I wanted to share some top tips for maximizing Facebook Business page to get more visibility and explode your business!
But the key is to have a game plan for how you're going to build, brand and market yourself on Facebook.
So the buzz around lately is about branding. We have been getting swamped with emails and messages from you all asking about branding.
Does this sound like you?
“How do I brand myself, I am not tech savvy.”
“What font or color do I chose?”
“Do I need a logo?”
Your brand is much more than a logo.
Your brand is what you communicate to the world—what people say when you aren’t in the room!
Your brand is what people think of when they think of you. What do people remember you for?
Your brand is actually the soul of your business…it’s your client/customer’s total experience with you and your products/services. It’s the thought that pops into people’s mind when they hear your name.
So make sure you get that down first!
Second most important— GO LIVE
Facebook has given us the ability to go live for the past year or so and it has been a huge game changer for millions of business owners.
Why? Live streaming has higher conversions and has a larger organic reach. Facebook prefers live streaming from the app over images and will show your live videos more often and to more people on the time line. It is just that simple. People crave authenticity and real faces. If you have not been using Facebook Live, what are you waiting for?
Make them like or share your page- that’s the most important CALL TO ACTION you can have! So it goes hand in hand with CONTENT-Content is always the first thing that a Facebook user will consider when looking at your post. You have to make sure you always provide valuable content to your tribe. So then those who read your post will either like it or even share it on their Facebook wall. Then, you will be able to reach a wider audience with the help of one person who liked your post or page. Imagine what it can do if there were hundreds of users who shared your page to their walls!
VALUABLE + RELATIVE CONTENT
When you are posting something on your Facebook page, you have to make sure that it is informative and relevant to what your company is actually offering. This means that you have to focus on topics that you can easily connect to the products or services you are offering. You can write about a specific current event, articles, pictures or videos which can easily be tied to your company. Once you have done this, you can even ask other users to drop their comments or questions!
Facebook also has its own advertising feature. These ads can be found on the sides of the site. You can use this to drive more traffic to your own Facebook Business page or to your company’s main site. An ad would contain a featured image, a brief description, a call to action and a link which you can use to direct the viewers to your fan page or to your main site!
Make sure you pay attention to your followers— especially those who have comments or questions about your posts. The thing with social media is— you are expected to interact with your followers and keep up with it. So, replying quickly to their concerns should be on top of your priority. Doing this would let your viewers know that you exist and they can interact with you.
Be creative. Be funny. You can make each and every post you share as enjoyable as possible. Yes, you want to promote your products and services as well as tell them about your company but you can always do this by being enticing, interesting, relevant and fun as well.
This will get you better interaction with your followers— which in turn, increasing your online presence and the public’s awareness of your brand!
Remember, social media marketing requires time and a lot of effort so don’t expect to see huge changes in a just a couple of days. Give it time and be genuinely excited and committed with what you are doing and you will reap the benefits!
Soooo Get busy! None of this will help if you don't use it to promote your business on Facebook!
You got this babe!